Once your home hits the MLS, it’s syndicated to hundreds of websites — including Zillow, Realtor.com, and Trulia. It will also be featured on FloridaHomeFinder.com with a custom single-property website with all the images, videos, and tours. We then drive paid traffic directly to this website through digital ads.
We run targeted ads on Facebook, Instagram, YouTube, and Google. These reach buyers who are actively searching for homes online like yours. Our website gets more than 20,000 visitors per month, and we can contact buyers in our database who viewed similar properties to let them know your home is now available.
Where allowed, we place a professional yard sign with a tracking number that rings our entire team, so no call goes unanswered. The sign also includes a QR code that links buyers straight to your property page on our website — not Zillow — so all leads stay with us. Every visitor is retargeted online to keep your listing top of mind.
We send “Just Listed” letters to nearby homeowners and feature your listing in our direct mail newsletter that goes out to over 10,000 homes every month. Your neighbors likely know someone looking to make a move — we make sure they know your home is on the market.
We reach out to MLS agents who have recently sold homes in your area and to those whose clients’ searches match your home through reverse prospecting, ensuring they know about your listing. We also connect with the top 10% of local agents who sell 90% of homes, and email top agents around the country in relocation markets where buyers are moving from.
Monday: Staging complete and media day — photos, videos, and 3D tour are finished.
Wednesday: Listing goes “Coming Soon.” Social media campaigns start to build buzz.
Midnight Wed/Thu: Listing goes live online. Thursday and Friday are the highest-traffic days for buyers planning weekend showings.
Weekend: Open house launch. No showings before open house weekend to create urgency and competition among buyers.
For most of us, our home is our biggest investment. When it’s time to sell, get the value you deserve with the help of a professional real estate agent. If you’d like to discuss your next home sale today, please contact us anytime.